The Zachary Group

The Zachary Group provides insurance across diverse industries—real estate, education, construction—which meant speaking to vastly different audiences simultaneously. I organized their offerings using a modular card-based layout where each industry gets its own visual identity through custom iconography and color accents. This lets different audiences immediately recognize their sector while maintaining brand cohesion. The homepage uses a dynamic filtering system that lets visitors self-select their industry, instantly reconfiguring content to show relevant services.

I designed custom photography featuring real business environments—construction sites, educational facilities, restaurant kitchens—rather than generic stock imagery. The layout adapts aggressively across breakpoints, shifting from multi-column grid on desktop to linear, swipeable cards on mobile.