Jayded AF

Jayded AF is a premium gin martini brand targeting discerning cocktail enthusiasts. I designed the website with a dark, moody aesthetic that feels like stepping into an upscale lounge. The typography is bold and unapologetic, using high-contrast layouts to create visual drama. I intentionally used minimal white space in hero sections to create intimacy, letting product photography dominate—like how a perfectly crafted martini commands attention.

Smooth animations add premium refinement without feeling gimmicky. The design speaks through visual restraint and confidence, reflecting the craftsmanship behind every bottle.